Description: Although very simple it can achieve some very powerful functions:1- Gather information about where did your new user hear about your site. You ask him directly as a mandatory field so there are no misunderstandings. Use the info collected to find where to point munitions next time. Where do you should invest more in order to get more users like him?2- Creating a Referral system. It collects referring member's nicknames, just for your information, to promote users, give prizes, or even to create a member-get-member system.3- Stores all attempts to register that have failed. Although you might not know it is happening, many users try to register and get lost. Why? Because they don’t check the activation email soon enough, because the mail server can be down sometimes, because the mailbox might be full, because it can be caught by a spam system, because the aspirant user can misspell it or any other million reasons. Small sites can't afford missing all those potential users. That's why this marketing module registers them all forever, so that you can resend the activation mails a couple of days later, after you spell check it or after you make it spam proof.
